About I.R.I.S.E.- I. REALIZE. I'M. STRONG. ENOUGH.
I.R.I.S.E. stands for “I Realize I’m Strong Enough” — a powerful declaration of resilience, rebirth, and the courage to rise.
Founded by Coach Kenya LaShelle Elliott, whose personal journey of releasing over 479 pounds naturally inspired a global movement, I.R.I.S.E. is more than a brand — it’s a lifestyle transformation experience that merges therapeutic wellness coaching, fashion, faith, and empowerment.
Our Vision
To create a world where healing, confidence, and transformation are accessible to every person — regardless of size, background, or story.
At I.R.I.S.E., we envision a global community that replaces shame with strength, fear with faith, and struggle with self-love.
We are building a Digital Healing House where people rise — mind, body, and spirit.
Our Mission
At I.R.I.S.E. Transformation Coaching Firm & Beautique, our mission is to help individuals rediscover balance, self-worth, and holistic wellness through mindset transformation, sustainable nutrition, and authentic style.
We bridge the gap between mental, physical, and emotional health by providing: Fitness, nutrition, and mindset programs that cultivate long-term transformation
High-quality athleisure wear and custom designs that help you feel confident at every stage of your journey
Together with our trusted physician partner, Dr. Crystal Broussard, MD (licensed in all 50 states, NPI: 1588688576), and her patient care team, we offer clinically supported weight-management options that complement our coaching services.
All medical inquiries, prescriptions, and monitoring are handled exclusively by the physician and her licensed team.
Coaching, nutritional guidance, and fitness programming remain under the direction of Coach Kenya Elliott and the I.R.I.S.E. Team.
Why Choose I.R.I.S.E.?
Inclusive for Every Body: Sizes up to 5XL and designs that celebrate all body types.
Therapeutic Approach: Programs that address emotional and behavioral patterns around food, lifestyle, and self-image.
Ethical & Transparent: Collaboration between medical and coaching professionals ensures you receive the safest, most supportive transformation experience possible.
Community & Accountability: You’re not doing this alone — you’re part of the I.R.I.S.E. Tribe.
Join the I.R.I.S.E. Movement
When you step into I.R.I.S.E., you’re stepping into a community that believes healing is possible — and that you are strong enough to make it happen.
Shop our Beautique, enroll in a 12-Week Transformation Program, or join a virtual class today.
Rise above, redefine your story, and rediscover the strength within.
A Personal Message from Coach Kenya 💛
“I created I.R.I.S.E. because I know what it feels like to lose hope — and to find it again.
My journey taught me that healing begins in the mind and overflows into the body.
Together, we’ll rebuild from the inside out. No matter where you start, you’re strong enough to rise.”
— Coach Kenya LaShelle Elliott
Founder, I.R.I.S.E. Transformation Coaching Firm & Beautique
📍 Address: 1155 S. Power Rd, Suite 114 #718, Mesa, Arizona 85206
📞 Text Line: 480-418-1811
📧 Email: i.r.i.s.e615@gmail.com
🌐 Coaching: www.whatifirise.com
🛍 Beautique: www.irisebeautique.com
© 2025 I.R.I.S.E. Inc. & its Subsidiaries – All Rights Reserved